In today’s rapidly evolving communication landscape, creating effective content for marketing and stakeholder engagement requires a combination of creativity, strategic thinking and efficiency.
By integrating Artificial Intelligence tools such as Copilot, ChatGPT and AI-powered design platforms, professionals can transform how they design visual content, structure messages and communicate ideas.
Schedule: Our upcoming HRDA training programmes will take place in December. Exact dates will be announced soon.
Duration: 6.15 Hours
Format: Live Online / In person depending on the date
Delivery Method: Interactive lectures and practical workshops
Language of Instruction: Greek or English, depending on the group’s language needs. The language will be confirmed before the programme begins
Fees & Subsidy:
Price: €187.50
Subsidy: €150.00
Total: €37.50
Subject to approval and terms of the Human Resource Development Authority of Cyprus.
This programme enables participants to optimise content creation processes, strengthen visual storytelling and produce high-quality communication materials using intelligent tools.
Whether developing presentations, promotional materials or communication strategies, participants gain practical skills that help them work faster, communicate more effectively and produce content with greater clarity and impact.
Upon completing the programme, participants will be able to:
· Explain the basic principles of visual communication and storytelling.
· Describe the role of Artificial Intelligence tools in content creation.
· Identify the key elements of visual hierarchy and message structure.
· Identify the capabilities and limitations of AI tools.
· Apply responsible and ethical practices when using AI tools.
· Prioritise clarity, structure and adaptation to the audience.
· Marketing and communications professionals
· Managers and supervisors involved in strategic communication and presentations
· Administrative and support staff involved in communication activities
· Trainers and consultants who design and present content
Unit 1 – Introduction to Artificial Intelligence in Marketing and Communication
Unit 2 – Content Creation with AI
Unit 3 – Visual Communication and Design with AI
Unit 4 – Presentation Design and Storytelling
Unit 5 – Multimedia Content Creation with AI
Unit 6 – Ethical Use and Optimisation of AI
✔ Use AI tools to create and improve content.
✔ Design presentations and visual materials with AI support.
✔ Develop appropriate prompts to use AI tools effectively
✔ Develop clear, targeted messages for different audiences.
✔ Create visual and multimedia content aligned with communication objectives.
Maria Stylianou is a Tech Leadership Consultant specialising in hyper-growth organisations, with clients across Europe and the UK. She brings over a decade of experience in software engineering and leadership, including scaling Monzo and Marshmallow, two UK fintech unicorns.
Maria is committed to building inclusive tech communities where people feel empowered to enter, grow, and lead. She is the founder of Google Developer Groups Cyprus, the island’s largest developer community. She is also a regular speaker and moderator at tech conferences, a mentor for girls through various programmes, and the co-host of Breaking the 20%, a podcast sharing stories that inspire more women to build and lead in tech. She holds an MSc in Distributed Systems from the Polytechnic University of Catalonia (UPC) and the Royal Institute of Technology (KTH), a BSc in Computer Science from the University of Cyprus (UCY), and is a certified CyHRDA Trainer.
Please note that, according to the HRDA guidelines, registration must also be completed through its website, ERMIS.
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